Life is not always a bed of roses. At times, we all experience emotions and thoughts that are less than positive. Negative emotions like sadness, anger, fear, and frustration, can be difficult to deal with. They can drain your energy, dampen your mood, and affect your overall well-being. However, these emotions are a natural part of the human experience. In this article, we will explore ways to cope with negative emotions and thoughts.
The Nature of Negative Emotions and Thoughts
Before we delve into how to cope with negative emotions and thoughts, it is important to understand their nature. Negative emotions and thoughts are normal responses to challenging situations or events. For example, if you lose a loved one, you may experience sadness and grief. If you are faced with a difficult problem, you may experience frustration or anger. Negative emotions and thoughts are not necessarily a bad thing. They can help you recognize and acknowledge your feelings and help you develop resilience.
The Consequences of Negative Emotions and Thoughts
However, if negative emotions and thoughts persist, they can have a detrimental effect on your mental and physical health. Negative emotions and thoughts can lead to stress, anxiety, depression, and other mental health issues. They can also affect your physical health by increasing your risk of heart disease, stroke, and other illnesses.
Coping Strategies for Negative Emotions and Thoughts
Acknowledge and accept your emotions and thoughts: The first step in coping with negative emotions and thoughts is to acknowledge and accept them. Don’t try to suppress or deny them. Instead, allow yourself to feel and experience them. This can help you gain a better understanding of your emotions and thoughts.
Practice self-care: Taking care of yourself is essential for coping with negative emotions and thoughts. Get enough sleep, eat a healthy diet, exercise regularly, and engage in activities that you enjoy.
Seek support: Don’t be afraid to reach out for support. Talk to a trusted friend or family member, or seek professional help from a therapist or counselor. Sharing your emotions and thoughts with someone can help you feel heard and validated.
Challenge negative thoughts: Negative thoughts can spiral out of control if left unchecked. Challenge your negative thoughts by asking yourself if they are based on facts or assumptions. Consider alternative perspectives and reframe your thoughts in a more positive light.
Practice mindfulness: Mindfulness is a technique that involves being present in the moment and non-judgmentally observing your thoughts and emotions. Practicing mindfulness can help you manage negative emotions and thoughts by increasing your self-awareness and promoting relaxation.
Engage in positive self-talk: Negative self-talk can be harmful to your self-esteem and mental health. Practice positive self-talk by affirming your strengths and accomplishments. Replace negative self-talk with positive and encouraging statements.
Set realistic goals: Setting realistic goals can help you manage your expectations and avoid feelings of disappointment and failure. Break larger goals into smaller, more manageable steps, and celebrate your accomplishments along the way.
Negative emotions and thoughts are a normal part of the human experience. However, if left unchecked, they can have a detrimental effect on your mental and physical health. Coping with negative emotions and thoughts requires acknowledging and accepting them, practicing self-care, seeking support, challenging negative thoughts, practicing mindfulness, engaging in positive self-talk, and setting realistic goals. By adopting these coping strategies, you can improve your mental and physical well-being and lead a more fulfilling life.
If you’re a fan of multiplayer online games, then you’re probably always on the lookout for the next big thing. You want a game that challenges you, immerses you in a new world, and offers an experience that you won’t find anywhere else. That’s where ardream62 comes in. This exciting new game offers everything you could want from a multiplayer online game and more. From its engaging storyline to its unique features, ardream62 is quickly taking the gaming world by storm.
Ardream62 offers a wide range of features that make it stand out from other multiplayer online games. Here are just a few of the highlights:
Immersive storyline: The game’s storyline is rich and engaging, pulling players into a world filled with adventure, mystery, and excitement.
Customizable characters: Players can customize their characters to fit their unique playing style and preferences.
Epic battles: The game’s battles are intense and strategic, requiring players to use all of their skills and tactics to come out on top.
Multiplayer action: Players can team up with friends and other players from around the world to take on challenges and enemies together.
Exciting quests: The game is filled with exciting quests and missions that keep players engaged and motivated to keep playing.
To start playing ardream62, all you need is an internet connection and a device that can run the game. Simply create an account, customize your character, and jump right into the action. You can play on your own or team up with friends to take on the game’s many challenges.
Q: What makes ardream62 different from other multiplayer online games?
A: Ardream62 offers a unique and immersive storyline, customizable characters, intense battles, and exciting quests that keep players engaged and motivated.
Q: Can I play ardream62 with friends?
A: Yes! Ardream62 offers multiplayer action, allowing you to team up with friends and other players from around the world.
Q: Is ardream62 free to play?
A: Yes! Ardream62 is completely free to play, though there are in-game purchases available if you want to enhance your gaming experience.
If you’re looking for a new challenge in the gaming world, look no further than ardream62. With its engaging storyline, customizable characters, epic battles, and exciting quests, ardream62 is quickly becoming the go-to multiplayer online game for gamers worldwide. So what are you waiting for? Create your account today and start playing!
Rabbits are known to be one of the most adorable and cuddly pets around the world, and Rabbit Singapore is no exception. These furry creatures have become increasingly popular among pet owners in Singapore, thanks to their cute appearance and friendly demeanor. In this article, we will take you on a journey through the enchanted world of Rabbit Singapore, giving you all the information you need to become a proud owner of one of these adorable pets.
Breeds of Rabbit Singapore: Which One is Right for You?
When it comes to Rabbit Singapore, there are several breeds to choose from, each with their unique personality and appearance. Some of the most popular breeds include Dwarf, Dutch, Lionhead, and Lop-eared rabbits.
Dwarf rabbits are small and cute, making them perfect for apartment living. They are also known for their friendly and playful nature.
Dutch rabbits are medium-sized and have a distinctive pattern on their fur, making them a great choice for those who want a pet with a little more personality.
Lionhead rabbits have long, flowing manes that give them a regal appearance, while Lop-eared rabbits are known for their droopy ears that give them a cute and cuddly look.
When choosing a Rabbit Singapore, it is important to consider your lifestyle and the space you have available. If you live in a small apartment, a Dwarf rabbit would be a great choice, while those with more space might opt for a larger breed.
The renown of Singapore’s sophisticated healthcare system and cutting-edge medical technology extends to the field of beauty. Aesthetic clinics in Singapore provide a variety of treatments and procedures to improve one’s look and self-esteem.
Botox injections, dermal fillers, laser hair removal, and facelifts are prominent procedures offered at cosmetic clinics in Singapore. Botox injections are used to diminish the appearance of wrinkles and fine lines, whilst dermal fillers are used to plump the skin and diminish the appearance of hollowed regions. Facelifts are intended to tighten and lift sagging skin for a more youthful appearance, while laser hair removal is a popular method for permanently removing unsightly body hair.
Singaporean aesthetic clinics also provide a variety of non-invasive procedures, such as chemical peels and microdermabrasion, which can enhance the texture and tone of the skin. These treatments employ exfoliants or abrasive instruments to remove the outermost layer of dead skin cells, revealing smoother, healthier skin beneath.
In addition to these treatments, several cosmetic clinics in Singapore provide massages, manicures, and pedicures to assist clients relax and refresh. These treatments are frequently combined with facials or other skin care treatments to provide an overall revitalized appearance and sensation.
It is essential to find a reputed and skilled aesthetic clinic in Singapore, as the industry is unregulated and anybody may open a practice. Look for facilities staffed by skilled and experienced specialists, and be sure to inquire about the qualifications of the practitioners administering your therapy. It’s also a good idea to conduct research and read reviews from previous customers to get a sense of the quality of service and outcomes to anticipate.
In general, aesthetic clinics in Singapore provide a variety of treatments and services to assist customers improve their look and feel their best. There are solutions available to meet your requirements and budget, regardless of whether you choose non-invasive therapies or more expensive operations.
Last Updated on August 6, 2022 by Work In My Pajamas
Are you looking to market your business online?
Did you know that over 25% of people click the first Google search result? This shows that having an ad on the top of a search engine might be worth your while.
If you’re interested in learning how to choose the right ad platform for your business, read on. We’ll explain all the factors you should consider when choosing an advertising platform!
1. The Cost of the Advertising Platform
The cost of the advertising platform is a major consideration. Advertising platforms can be very expensive, and the cost can vary greatly. It is important to compare the cost of different advertising platforms to find the most cost-effective option.
2. How Large is Your Brand?
If you have a small brand, you may not need to spend as much on advertising as a larger brand would. You can also tailor your advertising to your brand’s size.
For example, if you have a small brand, you can advertise on a smaller platform like Facebook or Instagram. If you have a large brand, you can advertise on a larger platform like Google or Yahoo.
3. What are Your Goals
Identify your advertising goals. What are you trying to achieve with your advertising campaign? Are you looking to generate leads, increase brand awareness, or sell a product or service? Once you know your goals, you can narrow down your choices and select a platform that will help you achieve them.
4. The Features You Want
The most important feature is payment. Most advertising platforms will pay per view or click. This is important to know so you can accurately gauge your earnings.
Another important feature is ad delivery. You want to make sure that your business ads are delivered to as many people as possible. The last thing you want is for your ads to only appear to people who are not interested in what you’re selling.
5. The Target Audience
When choosing an advertising platform, you should consider your target audience. Platforms like Facebook and Google ads allow businesses to target specific demographics and locations. Knowing the platforms your target audience is using is also important.
6. Ease of Use
It is important to consider ease of use when making your decision. A platform that is easy to use will save you time and frustration as you create your ads.
Look for a platform with clear instructions and a user-friendly interface.
7. The Support of the Advertising Platform
When it comes to advertising platforms, customer support should always be a key factor. A platform that offers excellent customer support can help you resolve problems efficiently.
They can also ensure that your advertising campaigns run smoothly. Take FreeUp’s Google ads editors and what they can do for your business, for example.
Also, a platform with poor customer support can cause frustration and wasted time. When making your decision, be sure to read online reviews of the customer support offered by each platform.
Find the Perfect Advertising Platform for Your Needs
No matter what product or service you are trying to sell, choosing the right advertising platform is essential to your success. Considering the factors above will help you find the right platform for your needs. Taking the time to carefully select the right platform will pay off in the long run.
For more tips and insights on advertising, check out the marketing section of our blog now!
The post 7 Factors to Consider When Choosing an Advertising Platform appeared first on Work In My Pajamas.
During June, 2Checkout (now Verifone) proudly hosted the sixth edition of our CommerceNow online event, where a group of amazing founders, specialists, marketers, sales reps, eCommerce experts, and revenue leaders shared their knowledge and expertise.
This is the first of a series of blog posts where we’ll share the key takeaways from several of the CommerceNow ’22 sessions. You can also register to watch all recorded webcasts here.
Several presenters shared wisdom and inspiration around the topic of optimization, whether applied to payment innovation, tax strategy, or pricing.
In his presentation, “How Payment Innovation Helps Merchants Address New Omnichannel Expectations,” Francois Crehange, Product and Solution Director for Verifone, discussed the recent myriad of dizzying changes in the eCommerce landscape.
Changes which began to gain traction before but were then accelerated after the advent of COVID:
- Customer expectations are evolving as their options continue to grow; local versus hypermarkets; quick commerce and last-mile delivery service; dark stores and kitchens; shopping channels 2.0.
- The purchasing path is very fragmented and less linear. A customer may start a purchase on their laptop, pick up in the store, return via mobile, etc.
- The sharing economy is growing, including the used-product market and second-half market.
- More than ever before, consumers now expect to be able to gain transparency about the quality of production and the traceability of the products they are seeking.
The bottom line, Francois emphasized, is that businesses need to enable customers to buy wherever they are, whenever they want to, and however channel they decide to use—in-store or online, face-to-face or digital, and via counter, kiosk, or an endless array of devices.
Because of this, he added, players in the payments realm are required to address and perfect this wide variety of payment experiences, including contactless, click-and-collect; or link, email, or SMS. They also need to anticipate a variety of potential actions on transactions, no matter the initial channel, including voiding an order (or just part of it), refunding (all or part), as well as the more predictable, seamless new purchases.
On top of this, Francois said, payment providers and merchants are coping with an ever-evolving array of other new challenges, including:
- Upgrading payment solutions
- Regulatory and security changes
- New technologies
- New business models
- An increase in alternative payment methods, with additional new connectivity modes that contribute to a smooth customer buying experience.
The good news, he said, is that new payment solutions can help merchants continue to meet customer expectations and improve the overall shopping experience. Some examples:
- Pay-by-link for telephone sales wherever the customer is
- App or in-store APMs and buy now—pay later (both online and in store)
- Payment via personal shopping apps (more features and easier for merchants to integrate)
- Live shopping and follow-up support
- Payments for in-store shopping without cashiers—Amazon Go and mobile app scanning in the Americas, self-scanning in IA or smart basket in Europe.
Other positives Francois mentioned: Merchants can now grow their business by leveraging the APMs expected by their customers, and there are opportunities to offer a unique payment ID for added value services that add revenue. Additionally, omnichannel payment solutions provide an abundance of useful data that can guide merchant analysis and insights.
“The boundaries among eCommerce, omnichannel, and different sales channels are thinner and thinner,” Francois emphasized. “Our mission is to offer a seamless payment experience, whatever technology or context.”
Learn more about payment flexibility and how merchants can significantly improve the shopping experience by watching Francois’ full session here.
In her session, “How Tax Impacts Your eCommerce Business, and How You Can Manage It,” Liz Armbruester, SVP of global compliance for Avalara presented an overview of current eCommerce stats, what indirect tax laws are and will continue to impact eCommerce sellers, and why businesses should consider automating their tax compliance.
eCommerce, by the (staggering) numbers
- Global eCommerce sales hit a whopping $5.542 trillion in 2022
- US eCommerce sales will reach $740 billion by 2023
- 49% of brands plan to invest in social commerce content in 2022
- 21% of 2022 purchases were made online
- 67% of global consumers made a cross-border purchase in 2022
“Businesses of all sizes are embracing eCommerce, but tax authorities have also taken note of these numbers,” Liz pointed out. There are new laws that increase the complexity and risk for businesses, therefore automation of tax compliance may be a good option for many merchants in the eCommerce universe.
Indirect tax laws: why do they matter, and what can we do about them?
One of the most impactful recent economic nexus laws, Liz explained, resulted from the 2018 Supreme Court decision, South Dakota v. Wayfair, Inc., which allowed states to impose sales tax obligations on out-of-state (remote) sellers based on their level of economic activity in a state. All 45 states with state sales tax have since adopted some form of this economic nexus.
“Because of this, the complexity has exponentially increased, because all states have different regulations,” Liz pointed out. The burden is on the merchants to be knowledgeable and compliant, she explains, and eCommerce businesses have all this complexity, she continued, plus the sheer number of tax jurisdictions to consider—over 13,000 US jurisdictions, with zip code boundaries that can all have varying tax rates.
What drives the nexus challenge, Liz continued, is also determined by each individual business:
whether they own or lease their business property; if they employ field staff or service staff; where their inventory is located; whether they have affiliates; and, finally, their economic nexus.
For eCommerce, specific digital channels can impact tax obligations. Marketplace facilitator laws require the marketplace to collect and remit sales tax on behalf of their third-party marketplace sellers that are using their platform. The amount collected counts towards their aggregate threshold that determines the amount of tax owed.
Marketplace facilitator laws are confusing and complex, said Liz, and thresholds by some states are not “one and done,” she added, so compliance is always evolving. There are numerous examples of lawsuits over back taxes, sometimes just for inventory stored out of state.
International indirect tax laws add another layer of complexity. Changes to VAT are increasing tax obligations for global eCommerce sellers. Some of the changes, Liz shared, include:
- The EU has simplified VAT, which is helpful. Merchants are only required to complete on tax return for all sales throughout the EU.
- Brexit has changed the tariff including the codes.
- There are new e-invoicing mandates that require certain businesses to electronically transmit invoice info to other businesses and tax authorities in Europe, Latin America, and Asia.
Why automate tax compliance?
“In my opinion, digital transformation strategy should include tax, and it’s prime for automation,” said Liz. As businesses spend astronomical amounts on digital changes and upgrades, automation makes sense for several reasons, including:
- Customer satisfaction
- Risk management
- Business growth
Furthermore, Liz added, the costs per month of manually managing tax compliance for small-medium size businesses can approach as much as $14k/month, and even then, those businesses might get flagged for an audit.
The top benefits of automation, said Liz, include:
- 77% increased confidence with sales and use tax accuracy
- 75% improved tax compliance reporting
- 56% minimized resources dedicated to tax calculations and filing
- 48% peace of mind
And how to choose the right automation solution? “What is the environment you’re operating in today, what kind of tax support do you need, and where are you going? Ensure that the solution you pick covers you for today and tomorrow,” urged Liz. She recommended exploring the following:
- Reassess your tax obligations by determining where you have nexus
- Automate the registration process for any new jurisdictions
- Then, expand your automation by integrating the automation software you’ve chosen with your existing system. Finally, train your staff so they are equipped to handle the complexities of tax compliance, even with automation.
If you want to discover how tax automation simplifies tax requirements while enabling growth and positive customer experiences, watch Liz’s full session here.
Eiko Van Hettinga, co-founder and managing director of 7Learnings, had additional optimizations recommendations to add in his session “Pricing Optimization for eCommerce.”
Eiko covered three main topics in his presentation:
Why should you invest in automatic price optimization technology?
“Pricing is the most important lever with the highest impact on your profits,” Eiko emphasized. “The rule of thumb is that if you get 1% better at pricing you’ll drive a 6% bottom line, and I think that’s not even the high estimate.”
Rising complexity in online retail increases the need for automation and optimization, Eiko added, including but not limited to:
- Logistical costs
- Assortment size
- Supply chain restraints
Eiko continued by saying that carrying this out manually would be exceedingly difficult for most businesses. “Technology has changed a lot, and AI has had a huge impact on optimization, especially because it’s more available and the data maturity of companies has increased.” According to Gartner, he added, price optimization has the highest business value and feasibility of all AI use cases in retail.
What’s the next generation of technology?
Eiko explained that predictive pricing is the new alternative to the more traditional rule-based pricing, which relies more on humanly programmed logic (considering costs, cost base with margin, what the competition is doing, etc.). Predictive pricing starts with a forecast, which explores and nails down how price will affect the main KPIs—demand, revenue, prices, etc.
Based on forecasts, Eiko explains, you can run optimizations tailored to your business’ goals, with optimal prices recommended by predictive pricing to reach those goals. The main difference between rule-based versus predictive pricing is that the latter forecasts the impact of price changes before new prices go live, so the business can refine their strategy as they go along before revealing prices to their customers.
Predictive pricing uses two key technologies, Eiko explains. There are powerful machine-learning forecasting models for sales, costs and profit, and then there is a customized optimization based on that forecasting and the business’ goals. Predictive pricing requires a lot of data, both internal (product attributes, transaction data, cost data, historic prices, stock and marketing data, etc.) and external (competitor prices, day of the week, holidays, and even weather).
“Predictive pricing is advantageous because you are able to achieve the highest level of automation, versus the manual, rule-based approach,” he added. He discussed the automation benefits in his presentation, and shared real-world examples of how predictive pricing can maximize profits and increase revenue over the lifetime of a business’ product.
“Optimization can also help steer your marketing efforts and tell you where to invest your budget, by predicting the impact of your marketing campaigns,” Eiko continued.
How should a business implement pricing technology?
Predictive pricing technology can be implemented quickly, Eiko said, and he described a sample timeline of the process in his presentation. Most importantly, he said, a strong team is needed. The essentials are:
- Ensure top management buy-in
- Have a good understanding of your stakeholders
- Have the right tools and resources available
- Use your data to inform your strategy
- Build an interdisciplinary team of pricing managers, data analysts and scientists, and product managers
Looking to learn more about how to best optimize your pricing in order to boost your revenue? Then make sure to watch Eiko’s full session here.
Want to access and benefit from more expert tips and tricks from this year’s CommerceNow? To watch this year’s sessions, make sure to visit the event page, as all the presentations are available on-demand!
The post Best Practices to Optimize Your Payments and Pricing Strategies – CommerceNow 2022 appeared first on The 2Checkout Blog | Articles on eCommerce, Payments, CRO and more.
Last Updated on July 26, 2022 by Work In My Pajamas
If you have worked from home for a while now or have started to work from home since the pandemic struck, you might have noticed that it helps you to be more productive than traditional methods such as going into the office each day. You might be looking for new job opportunities but don’t want to give up the luxuries that come with being able to work from home, so here are five ideas for businesses you can start yourself all while working from home.
Why is Working From Home So Popular?
Working from home is a great way to focus as it allows you to tailor your work environment to your specific needs. Rather than compromising in an office full of colleagues, you can create the perfect space for concentration and productivity. Working from home can also improve your mental health by eliminating the need for a stressful commute and allowing you more time to spend doing leisure activities and making memories with loved ones.
Here are five business ideas you can start from home to inspire you.
1. Freelance Design
If you are creative and not afraid of a challenge, you should consider becoming a freelance designer. Businesses are always in need of attractive visual assets to strengthen their marketing and branding. Once you have developed a strong visual style and are confident using the relevant digital software, start advertising your services to potential clients.
2. Customer Relations
Although many companies still need face-to-face staff who can communicate with customers in person, there are other types of customer care that can take place online or over the phone. For example, you can provide chat services that are designed to help customers with any questions they might have. All you need is an internet connection, a phone line, and any necessary software your client may use.
If you have a head for numbers, you might want to consider offering your expertise as an online accountant. With the right training, qualifications and experience, you can create a strong business for yourself by offering your financial knowledge to individuals and businesses. You can also buy a firm that is already established. Find out how to buy an accounting firm here.
4. Software Development
Expertise in programming is a hugely sought-after skill and will only be growing in popularity as the digital revolution continues. Put your coding talents to good use by starting up your own software development business. You can help other companies to create digital products that meet the needs of their market. This business is perfect if you prefer working from home.
5. Online Tutoring
The ability to pass on knowledge to other people is a vital part of being human. If you are confident in a particular subject or set of subjects, you could start an online tutoring business. With a high-quality camera, microphone and internet connection, you can teach someone on the other side of the world.
The post 5 Business Ideas That Fit the Working From Home Lifestyle appeared first on Work In My Pajamas.
In a cashless society, financial transactions are processed electronically, a trend which has accelerated in recent years.
A few years ago, a cashless society was something we would only read about in fantasy books. However, living in a cashless society could become a reality with today’s trends. Digital payments are now an integral part of virtual experiences.
Some countries are already moving to get rid of cash, especially since both the consumers and government bodies are keen on that trend. Sweden is predicted to become the first cashless nation in the world.
The Swedish economy is set to become 100% digital by 2023. According to the European Payments Council, traditional cash transactions accounted for 1% of Sweden’s GDP in 2019. Cash withdrawals have been steadily declining by about 10% per year.
In this post, you’ll learn the differences between cashless payments and ready cash. You’ll also learn the advantages of going cashless and the issues that need to be addressed before a society can give up on cash entirely.
Traditional v/s Digital Payments
Traditional payments are made directly with cash, through a chip and pin card, or via a bank transfer. Cash and the chip and pin is the standard transaction method for most business to consumer companies.
Cash in the form of notes and coins is something that most people trust. However, there are issues. For starters, it’s a pain getting the right change. Then, there are issues with physically storing and moving the money. Banks, for example, charge a fee for taking money in from shops, and thieves obviously might steal your money.
With chip and pin devices and now contactless payments, businesses reduce the risk of theft and the hassle of depositing money in the bank. Companies do take a transaction fee for managing the payment process, though.
The other benefit of the move to digital payments is the ease of tracking everything. Digital payments make accounting a lot easier and also benefit the government as it reduces the opportunity for tax avoidance and accounting fraud.
The Future of the Payments Industry After COVID-19
Any business that wants to achieve success has to be watching marketing trends within its niche. The same goes for financial services. To keep your company ahead of the game, you have to watch how the market changes and make the necessary adjustments.
COVID-19 has changed the trend of cashless payment systems. As commerce moved from physical locations to online stores, the way we pay took the same route. Often contactless commerce was the only possible way to minimize physical contact.
So, the pandemic was undoubtedly a switching point for the adoption of digital payment technologies. Most niche market businesses had to rethink how they operate and allow cashless payments.
The pandemic accelerated this trend, expediting the move from cash payments by over three years. This move was originally projected for 2023, but the global context advanced it to 2020. The Global Payments Report 2021 revealed that cash was used for just over 20% of the global point of sale transaction volume in 2020. That was a 32% reduction from 2019.
The use of cash in 2020 fell all over the world. Apart from Sweden, other countries are proving to be very close to representing cashless societies. Cash payments represent only 5.4% of the point of sale volume in Canada, 4.5% in Norway, and 11.9% in the US.
The Difference Between Contactless Payments and Mobile Payments
Contactless and mobile payment options are possible through digital means and don’t involve physical contact with cash or cards. Although contactless transactions and mobile payment technology have things in common, they also are very different.
Contactless Payment Systems
Contactless payment transactions are finalized electronically through a wireless technology called NFC (Near Field Communication). The best examples of payment methods using NFC are contactless debit and credit cards. You need to get the card near the reader or give a slight tap to establish a connection and start a transaction.
Mobile Payment Technology for Customers
With mobile payments, customers can pay using mobile banking apps and mobile wallets. Overall, mobile payment technology works similarly to contactless payment systems. Instead of using cards, you use a mobile device, like a smartphone or smartwatch to initiate the transaction.
Most banks have a Mobile App for their clients to make banking transactions. In this case, all you need is a Wi-Fi connection or broadband wireless internet connection to handle the transaction.
Using a Mobile Wallet System, customers use an app or an e-wallet where their credit card details are saved. Apple Pay and Android Pay are the two most commonly known forms of digital wallets globally, though local favorites like AliPay in China also lead some markets. The mobile wallet system uses the same NFC technology as the contactless methods. Open the e-wallet and place the device near the reader to initiate the connection.
Mobile Payment Technology for Merchants
Accepting mobile wallets has become an expectation for merchants. If you are a business owner on the go, you need to be able to accept payments anywhere you are. Using mobile terminals means you can be free of a physical POS terminal that needs to be carried with you.
Mobile terminals are payment portals available on a smartphone or connected tablets. To be able to accept a payment, you need to log into a virtual terminal and manually enter credit card details.
With mobile browser payments, customers can use their mobile phones to pay for your products and services. This is essential, considering that so many eCommerce sales are completed via mobile devices. So, when building websites for your business, make sure you provide an eCommerce solution, like a payment gateway or hosted checkout, that is mobile-friendly. To pay, customers need to enter their payment details into the website’s checkout section.
This is critical as M-commerce is thought to be the next big phase in technology involvement.
However, its adoption and level of growth vary depending on the location. The M-commerce market needs increasing adoption of smart devices, better broadband connectivity, cheaper services, and social adoption of services to grow.
It has become more and more popular to browse for favorite products, add to a cart and make online payments via mobile apps. Merchants developed their apps for customers with an eCommerce payment processing solution. The payment processing solution enables businesses to accept card payments within the app. Clients need to register their credit or debit card details into the app before purchasing.
What Are the Pros and Cons of Contactless Payments
An obvious benefit of contactless payments is convenience. All you need is your phone, and you can make cashless payments from everywhere. It requires no physical contact. It’s simple and quick. Here are some other pros of going contactless.
No Cash for Thieves to Steal
Anyone carrying cash is an easy target for criminals. If a thief takes cash from you, it becomes very difficult to track and prove that it was yours.
A study by American and German researchers revealed that crime in Missouri dropped by 9.8% once the state replaced cash welfare benefits with Electronic Benefit Transfer (EBT) cards.
So, theoretically, pickpocketing should dry up in a cashless society.
Automatic Paper Trails
Money laundering, illegal gambling, or drug operations, typically involve cash so that there is no record of the transaction. Illegal transactions are harder if the source of funds is easy to identify. It’s difficult to hide income and avoid taxes when there’s a payment history available at any time.
Cash Management Costs Money
Many businesses need to store the cash, withdraw more if they run out, and deposit the money when they have too much on hand. Some businesses have to hire companies to transport cash safely.
Let’s not forget that banks hire professionals to secure branches against bank robberies.
The need to spend time and money on printing bills and minting coins and then handling and protecting money could disappear in a cashless future.
International Payments Become Much Easier
Traveling abroad requires exchanging money to the local currency. Going into a country that accepts cashless payments makes traveling easier. You can make payments through your card or mobile device.
People can purchase from companies abroad and just wait for the shipment to arrive. You can make purchases from anywhere in the world, provided that the seller will be willing to ship it for you.
The Future of the Payments Industry
There are some reasons why cash is still important but by the looks of it, it will become more of a niche option. According to PwC, several macrotrends will affect the future of payments in the years to come. These are:
- Inclusion and trust: The trend is to focus on digital wallets and mobile money to enable consumer accessibility
- Digital currencies: Central banks are now exploring the use of this type of currency, with 14% performing their own pilot tests.
- Digital wallets: The use of mobile payments will continue to increase, with an estimated compound annual growth rate between 2019 and 2024 of 23%.
- Battle of the rails: Due to increased competition in the financial services industry, card companies and processors are repositioning themselves on the market. Digital wallet providers will continue to seek more interoperability as a result of the fierce competition.
- Cross-border payments: An increase in cross-border payments is expected, which is further reinforced by the adoption of ISO 20022. ISO 20022 aims to ensure a standardized electronic data exchange between financial institutions.
The assumption based on these macrotrends is that we are moving towards a cashless society. This is also evident in the rise of industries that primarily rely on cashless transactions. The subscription economy, for instance, has been growing with the digitalization of economies. According to UBS Wealth Management and Bernstein, so far, the digital subscription economy is a $650-billion market and is set to reach a market size of $1.5 trillion by 2025. That’s an impressive annual growth rate of 18%.
With the increasing relevance of digital payments in the years to come, businesses should find ways to adapt if they want to stay in the game.
At the same time, they will need to implement cybersecurity measures to ensure the protection of consumers using these digital payment methods. After all, with the increase in financial digitalization is the inevitable increase in financial crimes. To prevent fraud, money laundering, and other crimes, greater collaboration among businesses, payment providers, traditional banks, and even governing bodies is ultimately required.
Providing the option to buy or sell online has become so common that it makes people wonder if cash is still needed at all. From restaurants to grocery stores and any business, cashless payments are accepted in most places. We were forced to put cash back into our pockets during the pandemic.
The thing is, the trends do still point to cash being mostly obsolete, perhaps even in our lifetime. We’re moving towards a cashless society, where online payments and digital currencies will be the norm and no longer just options. That would mean an increasingly financially interconnected world that can open up vast opportunities for both businesses and consumers. In a cashless society, the world will literally be everyone’s (financial) playground.
Matt Diggity is a search engine optimization expert and the founder and CEO of Diggity Marketing, The Search Initiative, Authority Builders, and LeadSpring LLC. He is also the host of the Chiang Mai SEO Conference.
The post Does the Future of Payments Mean a Cashless Society? appeared first on The 2Checkout Blog | Articles on eCommerce, Payments, CRO and more.
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McDonalds Rewards are finally something we can enjoy. Customers can collect points on purchases to redeem against menu items or donate to charity. An Excuse to eat nuggs if ever I heard one.
McDonald’s UK is launching its first rewards scheme, which will award customers free menu items, or the option to donate them to charities including Children in Need, FareShare and Ronald McDonald House Charities.
MyMcDonald’s Rewards are available for sign-up from 20 July via the McDonald’s App, where you can earn 100 points for every £1 you spend. Each penny equals 1 point and there are some incredible rewards:
1,500 points bags you menu items including small Fries, Hash Browns or a Side Salad. With 2,500 points you can select a Double Cheeseburger or Vegetable Deluxe. 4,000 points gets you 6 Chicken McNuggets or a Big Mac.
There’s also the option to donate the cash equivalent of their points to BBC Children in Need, FareShare and Ronald McDonald House Charities to support the company’s commitment to funding and supporting youth work, alongside reducing food poverty and waste in the UK. Points are converted to a cash donation, with 1,500 points translating to £1.50, 2,500 points becoming £2.50 and 4,000 points seeing the charity partner land a donation of £4.00.
1,500 points bags you menu items including small Fries, Hash Browns or a Side Salad. With 2,500 points you can select a Double Cheeseburger or Vegetable Deluxe. 4,000 points gets you 6 Chicken McNuggets or a Big Mac.
If you opted in to MyMcDonald’s Rewards, and order and pay through the McDonald’s App, you’ll automatically earn points on your order, including McDelivery when you order via the app. Or, you can get a one-time code, available in the ‘code’ section of the app at the start of your order at Drive-Thru, Kiosk or Counter to earn points on your order.
You can start earning points on all orders by downloading and signing up to the McDonald’s App via Google Play or the Apple App Store here.
Michelle Graham-Clare, Senior Vice President and Chief Marketing Officer, McDonald’s UK and Ireland said: “We’re incredibly excited to launch the MyMcDonald’s Rewards scheme in the UK. As well as rewarding our customers with our iconic menu items, we’re delighted to give customers the option of donating points to our brilliant charity partners , which we know will make an incredible difference to the lives of many thousands of young people and families across the country. We were delighted with the response from customers during our recent trial and I am so pleased we’re able to launch nationwide today.”
Also don’t forget to check out the places Kid’s eat for free this summer.
The post Points For Food: McDONALD’S REWARDS SCHEME appeared first on MoneyMagpie.
Infusionsoft, a product created by the “Keap” brand, is a software designed for productivity.
Typically used by small businesses with fewer than 25 employees, Infusionsoft gives you the tools you need to stay productive and service customers.
For instance, it offers features like marketing automation, appointment scheduling, lead analytics, and online sales services.
Regarded by most as a type of CRM software, Infusionsoft is one of the most popular marketing tools online.
However, it’s far from the only offering out there.
Now that 91% of companies with more than 11 employees use a tool like Infusionsoft, competitors are everywhere.
So, how do you choose the right option for your business?
This guide is here to help.
Best Overall Infusionsoft Alternative
Advanced marketing automation
Good all-around service
Can get buggy when integrated with Facebook
The mainframe can get laggy
ActiveCampaign is by far one of my favorite marketing tools on the web.
It’s not one of the most advanced CRMs in the world.
But it delivers almost everything you need to get started with email automation and consumer relationship management.
ActiveCampaign combines advanced email marketing features, list-building functionalities, easy marketing automation, and a nifty “logic-driven” lead nurturing function that tracks the interactions you make with customers.
And that just scratches the surface.
Compared to Infusionsoft, it has a more advanced CRM and plenty of marketing automation opportunities. For now, we’ll stick to that. But if you want an in-depth comparison, check out our Active Campaign vs Infusionsoft showdown.
Here are ActiveCampaign’s main features:
Omnichannel Management – Including email, social media, text messaging, and more.
Machine Learning – To track and better understand your customer data.
Advanced sales and service suites- Perfect for communicating efficiently with leads and customers.
Interface And User Experience
ActiveCampaign’s interface can seem pretty daunting if you’ve never used a complex CRM before.
But you’ll figure it out in no time. Not to mention, it’s easier to use than Infusionsoft.
From our experience, ActiveCampaign can drop the ball at times. For example, we often struggle with our Campaign’s Facebook integration. It gets buggy, and we have to reset it. And we’ve seen some people online complaining about the mainframe getting laggy.
But overall, ActiveCampaign promises a good user experience.
And despite the integration struggles, it’s still the software we use to manage our campaigns. If you want to find out more, read our ActiveCampaign review.
Who’s It For?
Active Campaign stands out thanks to its affordable pricing. If you want something with above-average functionalities but an excellent price, it’s a good choice.
Active Campaign is also a good choice if you:
- Have a smaller budget to work with
- Want a more dynamic logic-driven lead nurturing strategy
- Need to build custom tracking based on web design – not just when customers click a button or fill out a form.
- Don’t need as much of an immersive CRM, and work more commonly with email
- Don’t need to take payments through order forms or carts – for instance, if you’re a digital marketing consultant, law firm, real estate agent, etc.
ActiveCampaign’s low cost is why we recommend it as an Infusionsoft alternative.
And as a CRM in general.
With a starting price of $9/month for up to 500 contacts, it’s hard to find anything cheaper.
Granted, you’ll probably need to pay at least $29/month for its 1000-contacts cap.
But still, very cheap compared to Infusionsoft’s $129/month starting price.
Active Campaign is one of the best Infusionsoft alternatives.
It’s powerful but low-cost.
And it can take care of your customer management needs, whether you’re just starting out or have hundreds of thousands of contacts to reach out to.
Best Feature Match With Infusionsoft
Great user interface
Customizability when creating emails
Flexible payment systems
Lacking data segmentation
Not as good of a CRM
Ontraport is probably the closest thing you’ll get to Infusionsoft…besides just buying Infusionsoft.
If you had a bad experience with other tools but like the feature set and pricing tiers of Infusionsoft, Ontraport is probably the best pick for you.
As I said, Ontraport’s feature set is nearly identical to Infusionsoft. A versatile, unified platform for sales, marketing, and plenty more.
Compared to Infusionsoft, Ontraport has better customization for emails, more templates when you get started, and a better user interface. But it does lack when it comes to advanced CRM options or data segmentation. For more, read our Ontraport vs Infusionsoft showdown.
Here’s what you get with an Ontraport subscription:
No code web apps – To make the most out of it without being tech-savvy.
Flexible payment system – This lets you monetize however you want.
Great APIs and integrations – To pick and choose the tools you need most.
Interface And User Experience
Ontraport’s interface seems slightly cleaner than both Active Campaign and Infusionsoft.
It was made for people who don’t want to spend hours creating complex automation in Salesforce.
Most of what you can do in Ontraport is intuitive.
And for what’s not self-evident, you get an excellent onboarding process.
Who’s It For?
Ontraport is a great choice if you want Infusionsoft, but you’re not happy with EVERY detail about their offer.
Moreover, you’ll probably make the most out of Ontraport if you:
- Are looking for a basic all-in-one solution
- Run a mainly online business and need baseline marketing automation software
- Want to avoid visual marketing campaign building
- Enjoy postcard marketing strategies
- Want help with SMS marketing automation
Ontraport is slightly more expensive than ActiveCampaign. The cheapest you can get it for is $29/month.
But you only get 500 contacts for that.
You’ll likely need at least the 1000 contacts plan, which jumps up in price quite a bit. It’s $79/month.
However, their pricing is very flexible, and it’s pretty much on par with Infusionsoft. If you can make the most of Ontraport’s features, the money you’ll pay is worth it.
Ontraport’s a great tool to manage your email lists and expand your customer relationships into other channels.
And as far as features and pricing go, it’s probably the best Infusionsoft alternative:
Best UX Out Of All Infusionsoft Alternatives
Amazing user interface
An impressive suite of free tools
Hubspot has some key features you won’t find in Infusionsoft. For example, it can rival a fully-fleshed CMS with its blogging and content creation suite.
And that’s on top of the basic CRM and marketing suites.
Not to mention Hubspot has the best user experience in this niche.
Just don’t expect all of this to come cheap.
Hubspot is expensive. However, you also get useful features, including ticketing and customer service automation, meeting booking bots, and phone support. You don’t get any of that with Infusionsoft.
Here’s a summary of why people choose Hubspot:
Great customer management hubs – including sales, marketing, support, social media, and more.
Great User Interface – Hubspot is without a doubt the best-looking Infusionsoft alternative.
An impressive suite of free tools- Hubspot’s free apps are powerful.
Interface And User Experience
Hubspot has the best user interface and experience out of all Customer Relationship Management suites.
It’s well-made, visually appealing, and extremely easy to use.
Not to mention, it has a bunch of useful onboarding and startup guides.
If you value user experience, there’s probably no better choice out there.
For more deets, check out our Infusionsoft vs Hubspot showdown.
Who’s It For?
Hubspot has some overlap in features with Infusionsoft. But it’s a very different app.
You’ll probably make the most out of Hubspot if you:
- Need a more immersive, visual UI
- Want to log every activity automatically
- Want to combine your CRM with your blogging and content creation strategy
- Need access to a fuller marketing suite, complete with SEO (Infusionsoft only offers keyword and meta-data fields)
- Have a bigger budget
Hubspot is expensive. Their enterprise plan can set you back a small fortune every year.
You can get the cheapest version of Hubspot for $50/month when paid for a full year in advance.
That’s a good deal.
But it doesn’t offer much over Hubspot’s free plan. And even then, it’s more expensive than most Infusionsoft alternatives
If you want a highly visual solution to manage your customer communications, Hubspot is the pricey but worthwhile option:
The Best If You Sell Courses
All-in-one course selling platform
Some users report problems with email delivery
Hard to learn everything it can do
Infusionsoft’s payment system and overall features make it great at selling services, courses, or digital products.
It was made for that.
But if courses are your main products, you might want to look closely at Kartra.
Kartra is an all-in-one solution for hosting, marketing, and selling online courses. You get everything from a place to upload your courses to advanced tracking and affiliate management.
Kartra is focused on course creation. Compared to Infusionsoft, it won’t be that helpful if you sell other online products. On the other hand, Kartra does have a more advanced marketing automation platform.
Here are Kartra’s main features:
Dedicated Hosting – To have a place for your courses and membership areas.
Sales Funnel Management- Perfect to create and track complex funnels. Includes page builder and other advanced tools.
All-inclusive email marketing – Perfect for communicating efficiently with leads and customers.
Advanced tracking – Including affiliate management, to understand the data behind your courses.
Interface And User Experience
Kartra has A LOT of features. What we mentioned above are the most important ones, but they barely scratch the surface.
You also get things like a page builder, an email creation suite, a product builder, and a lot more.
The best part? They are easy to use, and all the menus are intuitive.
Well… as long as you spend some time learning how it works. Kartra can have a steep learning curve if you’re unfamiliar with other LMS, CRMs, or email marketing tools.
When I tried Kartra, though, I still managed to hit the ground running. If you want to find out more, don’t forget to read our Kartra review.
Who’s It For?
Kartra is not the cheapest tool out there, so it’s a good Infusionsoft alternative if you:
- (Want to) sell courses online
- Need an all-in-one solution for that
- Have a generous budget
- Aren’t already using another LMS or tool that overlaps with Kartra
The value you get from Kartra is from having everything in one place. if you already use something like Convertkit for email marketing and a WP + Learndash combo for hosting your courses, the cumbersome migration means it’s not worth the trouble.
Kartra’s pricing is above-average. $99/month as a starting point is a lot.
But it also offers more functionality than most Infusionsoft alternatives if you sell online courses.
No other tool on this list (or Infusionsoft) will host courses or membership areas for you.
So for the right person, it’s a smart investment. And if you want to check it out, you can get a 14-day free trial for just $1.
If you sell courses and don’t already have a tool stack you’re happy with, Kartra can come in handy.
Check it out:
Best For Complex Marketing and Email Comms
Marketing power suite
Useful building tools
Not a lot of third-party integrations
Some people complain about UI
Compared to Infusionsoft, Sendinblue has WAY more marketing and conversion-optimization features.
If you geek out over conversion metrics and want to split testing everything, it’s probably the best Infusionsoft alternative for you.
If you’re a marketer at heart and want an Infusionsoft alternative, you’ll appreciate Sendinblue’s A/B testing and other conversion-focused features.
But do remember that Sendinblue lacks many of Infusionsoft’s useful features. You won’t find things like advanced web content building, real-time sales alerts, invoice creation, and more.
Here are Sendiblue’s main features:
Multichannel platform- Manage email, social media, and SMS from the same place.
Marketing power suite- Complete with CRO, a fully-fleshed CRM, marketing automation, and plenty more.
Building Tools- To create forms, landing pages, and even Facebook Ads.
Interface And User Experience
Sendinblue has a very sleek interface and a good design.
Like most entries on this list, you won’t have any issue getting started and making the most out of Sendinblue.
Its advanced features, like their split testing or complex email building, might take some time to pull off if you’re a beginner.
And some people complained about problems with the UI here and there.
But overall, still easy to use. If you want to find out more, read our Sendinblue review, as well as our Sendinblue vs Mailchimp showdown.
Who’s It For?
If you’re a marketer and a traditional CRM won’t do, Sendinblue is probably your best alternative.
It’s also useful if:
- You run any conversion-oriented campaigns
- You’re focused on email and SMS transactions
- Want to split-test in your campaigns
If you’re just getting started, you can reliably use Sendinblue for free.
For a total of $0, you get a limited version of Sendinblue’s toolset and a cap of up to 300 emails per day.
And if you need to pay, it’s not too bad either.
You can get this suite for as little as $25/month. Cheaper than Infusionsoft and cheaper than most Infusionsoft alternatives.
If you’re a marketer, give Sendinblue a closer look.
It’s a strong suite and it’s free to try:
Best Email Marketing Tool For Beginners
Easy to use
Comprehensive email marketing suite
Customer service can miss the mark
To little customizability at the individual level (compared to what you can do at a group level)
MailerLite is your run-of-the-mill email marketing tool.
It’s not really a fully-fleshed CRM… so if that’s why you wanted an Infusionsoft alternative, MailerLite is not the tool for you.
But if you need something to manage your email campaigns and are a beginner…
MailerLite is the best pick.
MailerLite is an all-in-one solution for email promotion and sales. It’s one of the most comprehensive email marketing suites, with all the bells and whistles you’d expect from such a tool.
Compared to Infusionsoft, it lacks some of the advanced CRM functionalities, and compatibility with multiple channels, like SMS or social.
But it has some other features on top:
Website Builder – To create landing pages for your campaigns.
Lead Collection – This includes form creation, email validation, and more.
Monetization – Sell digital products, subscriptions, and more.
Interface And User Experience
MailerLite is extremely easy to use, even if you can do complex stuff with it, like split testing, creating landing pages for campaigns, and more.
It’s not a powerhouse like Kartra or even Infusionsoft.
But for email marketing, it’s good enough. And you won’t struggle too much understanding how it works.
If you want more, check out our MailerLite review.
Who’s It For?
If you’re a beginner blogger and want to start an email list, MailerLite is our recommendation for you.
On top, you can make the most out of MailerLite if you:
- Don’t have a lot of experience with marketing tools
- Want something powerful but still relatively easy to use
- Need an email marketing tool that’s compatible with plenty of monetization types.
Mailerlite’s free plan is great because you can get started with your list without any big investment.
Not to mention, it’s a good way to try it out, even if you already have a big list.
If you have to pay, you won’t have to break any piggy banks either. MailerLite costs between $9 – $19 /month, which is less than Infusionsoft, and most other entries on this list.
So add affordable to MailerLite’s list of perks.
If you’re new to the world of email marketing, you’ve probably heard the classic recommendation – MailChimp.
But trust me – MailerLite is almost as easy to use.
Yet it offers WAY more bang for your buck.
GIve it a try if you don’t believe me:
One Of The Best Email Marketing Tools
Tag-based subscriber system
Advanced email customization options
Rules-builder for simple marketing automation
Limited split testing capabilities
Reporting is sub-par
We’re pretty big fans of Convertkit.
It’s one of the best email marketing tools.
And if you needed Infusionsoft for its email marketing capabilities and not much else, Convertkit can be a great alternative.
Like MailerLite, Convertkit offers a complete tool stack to build an email list and promote your services over email.
Compared to Infusionsoft, the story’s pretty much the same as in the case of MailerLite. Convertkit is easier to use and faster if you just need email marketing. But Infusionsoft allows you to expand on multiple channels.
Here are Convertkit’s main features:
Creation suite – To help you build landing pages, emails, and even forms.
Advanced Marketing Tools – Including an email builder, useful marketing automation, and more.
Scalability – Convertkit offers plenty of ways to create and monetize your audience.
Interface And User Experience
Convertkit’s ease of use is its biggest perk.
It has a beautiful interface, it’s easy to navigate, and you can make the most out of it even if you’re a beginner.
Not to mention, it has great onboarding support.
If you want more, don’t forget to read our Convertkit review.
Who’s It For?
If you want a beginner-friendly email marketing tool but don’t want to sacrifice too many features, Convertkit is a viable alternative.
You’ll make the most out of it if:
- You’re a beginner blogger
- Your marketing efforts need to be expanded into email
- You have a small online team with a limited budget.
Convertkit’s pricing is pretty similar to that of MailerLite.
It has a free plan if you want to try it out, and you’re fine with strict list caps.
So what if you get more subscribers?
It’s not that expensive. $9/month for this suite is a pretty good price.
If you want a complex email marketing tool that won’t take years to master, Convertkit is the best Infusionsoft alternative for you.
Best Email Marketing Tool For Affiliates
Advanced marketing automation software
Deep split testing capabilities
Disjointed workflow (can’t create emails from the marketing automation window)
Limited form creation
If you’re an affiliate and want to improve your email game, you need to check out GetResponse.
It has an amazing suite of tools that fit your needs, and it won’t lead to fuss or spam if you send affiliate offers in your campaigns.
GetResponse is your average email marketing tool.
Compared to Infusionsoft, affiliate offers sent through GetResponse won’t get flagged. So even if Infusionsoft’s tool stack is bigger, GetResponse is better for a specific audience.
Here are its main features:
Advanced email marketing – Complete with email creation, marketing automation software, and more.
Multichannel support – Promote affiliate products through email, text, live chat, and even create websites or landing pages.
Great data – GetResponse helps you track and segment crucial marketing metrics.
Interface And User Experience
GetResponse doesn’t have the smoothest interface.
If you’re after an Infusionsoft alternative that looks good, there are better options out there.
But even with GetResponse’s visual shortcomings, it’s still not hard to use. For more, don’t forget to check our GetResponse review.
Who’s It For?
Anyone can make the most out of GetResponse if you need a robust email marketing tool.
But it’s mostly worth it for affiliate marketers.
GetResponse’s pricing is pretty much on part with all the other Infusionsoft alternatives that are focused on email marketing.
And it even has a free plan, so you can try it to see if it fits your needs.
GetResponse is not the tool if you want advanced sales automation, or a complete overhaul of your marketing efforts.
If you’re an affiliate marketer and you want to improve your email numbers, GetResponse is probably the best pick:
Best Infusionsoft Alternative For Sales Funnels
Useful page builder
Advanced funnel creation and management
Email marketing can be improved
Clickfunnels is not necessarily the best Infusionsoft alternative for everyone.
It’s not a CRM, and it’s not an email marketing tool per se.
Rather, Clickfunnels is the best tool to create and optimize sales funnels focusing on digital products.
Let’s see what it can do.
Clickfunnels has everything you need to create amazing funnels that help you sell more.
It has more (and better) tools than Infusionsoft for sales funnel creation and optimization. But it’s not as versatile as Infusionsoft.
Here’s how that works:
Page Builder – To create landing pages and a place to sell your products.
Comprehensive funnel management- To understand exactly what needs to change for you to convert more.
List management- To build an audience to sell to.
Interface And User Experience
Clickfunnels has the trappings of an MLM from its home page, but it’s actually a well-made app.
We have used it before to run an experiment – see how much one of their funnels can ACTUALLY help.
And it was pretty easy to set everything up.
And if you run into any problems, their onboarding is helpful enough.
Oh and if you’re curious about our experiment’s results, you can check out our Clickfunnels video review here:
Who’s It For?
Clickfunnels is best used by people who want to nitpick at their conversion rate and need an all-in-one solution to manage sales funnels.
Conversion-oriented bloggers, marketers, or anyone with an online business can benefit from a Clickfunnels subscription. Especially if you sell digital products and don’t stick to traditional payment systems.
However, if you need an alternative for eCommerce, check out our roundup of the best shopping cart software.
Clickfunnels is not the tool for you if you’re bootstrapping.
Its cheapest plan will set you back $97/month, while its more expensive subscription is $247/month.
Having strong funnels can make that money back for you.
But it’s still a high barrier of entry for most people.
If you have a good product and a generous budget, Clickfunnels can be very useful.
It can even take on some of Infusionsoft’s responsibilities, like sales management and outreach.
So check it out here:
What is Infusionsoft?
Infusionsoft is a kind of CRM (Customer Relationship Management) and business planning solution.
It gives companies the tools they need to automate routine tasks, map out sales strategies, and improve marketing campaigns.
Infusionsoft helps users to make the most out of their leads, connect with customers on a more personal level, and drive repeat sales.
You can even use the tool to make collecting payments less difficult.
Currently used by over 200,000 small businesses, Infusionsoft is a leader in the CRM software market.
It combines tools like high-level data storage security with contact information curation and marketing automation software.
One particularly impressive feature is Infusionsoft’s dashboard, which gives you a great overview of all the progress you’re making in your campaign.
You can see the open rate for your latest email, how your sales are increasing and more.
But, is ideal for everyone?
Why Would You Look for an Alternative?
Infusionsoft is an excellent piece of software – but it has its limitations.
CRM solutions are rarely a one-size-fits-all thing. If you’re worried about setup fees, delivery rates, and email issues, then you’ll have a few setbacks with Infusionsoft.
Some of the biggest problems we noted about the system include:
A hefty kickstart fee
Let’s face it, you need a CRM that suits your budget.
Infusion soft offers three service levels (basic, pro, and premier), all at different rates. However, aside from your standard monthly fee, you’ll also need to pay a mandatory “kickstart” cost too.
This buys you the support of an official Infusionsoft consultant to come and help you “kickstart” your campaign.
Though it’s helpful to have an expert on board, prices start at about $499, which is off-putting to most smaller businesses.
Infusionsoft swears that its deliverability rates are over 98%.
However, deliverability can vary from one user to the next.
Because of this, it’s usually a good idea to check out reviews from other customers to get an insight into what you can expect.
The good news is that Infusionsoft advises you on improving your delivery rates.
However, you cannot set up a dedicated IP address to send emails and avoid the impact of a poor IP reputation.
Substandard email templates
Infusionsoft isn’t an email marketing platform, so it’s bound to have limited email functionality.
However, the models seem pretty sub-standard at best.
They’re easy enough to set up, but if you’re looking for state-of-the-art content, you won’t get it here.
How Should You Look For an Infusionsoft Alternative?
Based on our extensive testing, and the information we’ve gathered from customer testimonials, there are a few things you’ll want to look for in Infusionsoft alternatives. For instance:
- Better email drip campaigns
- On-site customer tracking options
- Lower prices
- Social media support
- Basic features: CRM, Sales,
- Marketing and Payment help
To decide what you need most from your Infusionsoft alternatives:
1. Look for Bottlenecks in Your Organisation
The whole point of CRM is to streamline your business performance and enhance productivity.
With that in mind, you need to find out what’s bottlenecking your company before you start the hunt.
For instance, visual reporting is great on Infusionsoft, but you can only look at the stats over the last 24 hours or 30 days. There’s nothing in between.
If you want a more comprehensive overview of how your campaigns are performing, you might need to consider alternatives like ActiveCampaign.
2. Prioritize User Experience
Just having the right features for your CRM solution isn’t enough.
Your employees (and you) will need to work with your CRM daily, so it should feel good to use. Adoption and experience are paramount in any software decision these days.
For instance, the tags in Infusionsoft let you get super granular about how you want to segment your database.
They’re great for managing your clients; you can even give each customer their unique lead score.
On the other hand, the UI isn’t always as intuitive as it could be. Adding a note to contact seems to take a few clicks at least, and any extra time on a CRM adds up in the long term.
3. Request a Demonstration and Test Drive
No matter how great the reviews and testimonials are, you should never take a CRM at face value. The best way to get started is to test it out. Infusionsoft does offer a free demo – which is how we started getting a feel for the system.
So be on the lookout for demos and onboarding support.
Oh, and don’t underestimate the value of great support with such a tool.
Say you wanted to ask about how to use the Infusionsoft API as a developer. Maybe you want to access a user token without using Oathflow, there are plenty of people to assist with that.
However, if your question is a bit too complicated for the community, you’ll be waiting a long time for the Infusionsoft team to find your queries online. You’ll have to call the team instead and ask for specialist help.
Infusionsoft is an excellent piece of CRM software, complete with marketing automation, segmentation, sales pipeline tracking and more.
However, it won’t be the right solution for everyone.
ActiveCampaign seems like a much better alternative for companies searching for a simpler CRM management solution.
Infusionsoft can feel clunky and complicated for some, and it lacks the features of other CRMs that are often available for a smaller price tag.
It’s quicker and easier to use than Infusionsoft, and managing your contacts becomes much easier.
What’s more, you won’t have to spend nearly as much on set-up and monthly costs with ActiveCampaign as you would with Infusionsoft.
But other options can be just as useful, depending on what your business needs.